62 million
U.S. households enrolled in Informed Delivery
USPS.com
Postcard
Informed Delivery Email
USPS Emails
Informed Delivery
Generate additional exposure and engagement before your mail is delivered!
Informed Delivery
Increase interest from prospects before your mail is even delivered
Add Informed Delivery® to your campaign for an extra touchpoint with your audience. Enrolled recipients receive a digital preview of your mail piece via email from the United States Postal Service (USPS), along with a clickable call-to-action button that links directly to your website.
30 %
Response-rate increases exceeding 30%
Over 60%
of Informed Delivery emails are opened daily
92 %
of users are satisfied or very satisfied with Informed Delivery
Informed Delivery Step 1
Every Enrolled Prospect Gets a Postcard Preview Email
Your prospects receive an email with a summary of what they will get in the mail that day. On the day your postcard will be arriving in their mailbox, their Informed Delivery email will include an image of your card PLUS a full-color graphic ad they can click to immediately visit your website or landing page, right then and there!
Informed Delivery Step 2
Track Everything In Real Time
Once your postcard arrives, let the magic of direct mail do its thing! You'll be able to view the number of Informed Delivery emails sent, opened, and clicked at any time in your MyPostcardMania.com account dashboard. Additionally, you’ll see when and where this activity occurs, giving you valuable data for your next campaign!
Informed Delivery Benefits
Increase Online Traffic
You can include a clickable call-to-action button in your USPS email that sends recipients directly to your website, landing page, or special offer — before they even see your mailer.
- Make the connection faster for speedy sales
- Get into their email inbox for additional staying power
- Increase brand recall
- Review performance data, like clicks, to measure effectiveness
USPS Informed Delivery
Multiple Channels In One Mailer Campaign
Informed delivery combines the strengths of direct mail and digital marketing, allowing prospects to connect with your mailer and business online.
- Digital exposure alongside a mail piece
- Increases online impressions without launching a separate marketing plan
- Gives prospect multiple ways to respond to your offer
INFORMED DELIVERY PRICING
Looking for Informed Delivery Pricing?
While we specialize in small business marketing, our pricing structure is still flexible and varies based on the needs of your specific business. It is based on several variables such as your campaign objectives, design specifications, printing and mailing quantities, mailing list specifications, online campaign size and more. Contact us today for an instant quote.
RESULTS-BASED DESIGN
Minimize trial and error with designs proven to work
Shortcut your way to results. Whether you collaborate directly with our professional design team to craft a custom piece or choose from our wide selection of templates, you’ll get a response-driven design that incorporates our unique design formula proven to generate leads and increase revenue.
MARKETING ADVICE
Personalized marketing insight to help you increase revenue
Consult with one of our marketing consultants to make the most of your investment. Take our tips and utilize all of our marketing advice — based on the campaigns of 132,490 clients — to increase business growth.
COMPETITIVE PRICING
We will try to beat any comparable quote
We are dedicated to winning your business and will do our best to beat any comparable quote. We print over 4 million postcards per week in-house and can usually be very competitive on price. Give us a call or email your quote to info@postcardmania.com for an instant price comparison.
Free quote from a real person
Ready for more new customers?
Call us at 1-800-628-1804 or request a quote below
